The Civic Hijinks of K-pop's Super Fans | by wishcrys | Data & Society We also see smaller US cities such as Denver and Fort Collins make the cut, indicating that the K-Pop phenomena has not been relegated to the coasts. For more than 15 years, K-Pop grew from a regional sensation to a cultural powerhouse that is now found everywhere from viral tracks on the Billboard Hot 100 charts to U.S. malls distributing the latest merchandise. You can only download this statistic as a Premium user. For years, Beliebers stood above all other fan armies on social media. You can find all of the codes I used in this project here. Meanwhile, all transgender respondents with a total of 4 people come from the US. Here, Im using Python as the programming language. Access to this and all other statistics on 80,000 topics from, Show sources information Although its not easy for a foreigner to learn the Korean language, this is not a boundary for international fans to learn the Korean language and culture. "Popularity of South Korean pop music (K-pop) in the United States in 2019." This site uses cookies to help personalise content, tailor your experience and to keep you logged in if you register. Because of the uniqueness of the videos, the audience has the freedom to create their own speculation towards the artists work. (Fans voted by tweeting the hashtag #BTSBBMAs. You must be a member in order to leave a comment. Statista. Similarly, large metropolitan Brazilian cities such as So Paulo and Rio de Janeiro are also represented. The country has no comprehensive anti-discrimination laws to protect LGBTQ South Koreans, and. . What I did to clean the data are basically as follows: If you are curious to know more about how the data cleaning is done, please refer to this Google Colab Notebook. In 2019, that number is 39%, with the percentage of fans aged 24-35 growing from 16% to 27% of those searching for tickets to see BTS on Vivid Seats. Japan, the second largest music market after the United States, has a massive K-Pop following. The Western Hemisphere: K-Pop Consumption and Engagement. This is then followed by either the United States, Peru, or Chile, with the order depending on the medium of distribution. Business Solutions including all features. First, the greatest percentage of consumption/engagement can be found in East and Southeast Asia. figshare.com/articles/dataset/KPOP_DATA_xlsx/12095901. Los Angeles, So Paulo, and Santiago saw mild growth over this period, likely due to K-Pops saturation in these markets. BTS Universe Story BTS Universe Story is a free-to-play simulation game focused on the world-renowned Kpop band BTS. Register in seconds and access exclusive features. In addition, K-Pop's openness to incorporating local culture has transformed it from a Korean art form to a truly globalized cultural powerhouse, one that has managed to attract both foreign direct investment and soft power for the homeland. Conversely, as a smaller city, Lima performed the softest, declining on Instagram (-75 percent) and Spotify (-22 percent) over this 5-month period. EXO, however, mainly has young adults (aged 20-29) going to their concerts (approximately 68%). Halaman Selanjutnya. Chart. Then you can access your favorite statistics via the star in the header. Please create an employee account to be able to mark statistics as favorites. Recognizing passionate fans translated into huge amounts of digital traffic, Western media were eager to capitalize on it; idol groups now appear regularly across mainstream media like Rolling. Check your email for magic link to sign-in. Positive Psychosocial Outcomes and Fanship in K-Pop Fans: A Social Instagram shows the largest deviation from these trends, with Mexico, Chile, and the United States comprising nearly 90 percent of K-Pop followers. With over 300 K-pop Topics to follow on Twitter, it's now easier than ever to see and participate in the best conversations every day about the K-pop . Our up to the minute industry news alongside insightful commentary helps our readers sift through the rumors and developments to find the information they need to keep their businesses moving forward. Its unsurprising to fans that a large percentage of concert attendees are females, with BTS concerts having the highest ratio of girls (96.6%) out of the three groups. Korean Foundation for International Cultural Exchange. In the camp world of K-pop, it's hard for stars to be gay | CNN In Korea, there is no boy group that has more male fans than female fans as most Korean men would not stan boy groups as its considered strange. The most frequent media that Kpop fans access is Youtube (89.66%), while the second most is the social media such as Facebook, Twitter, and all (74.15%). BTS's Growing Fanbase Isn't Just Teens, It's Their Moms - InStyle In South Korean culture, a sasaeng, or sasaeng fan (Korean: ; Hanja: ; RR: sasaengpaen), is an obsessive fan who stalks or engages in other behavior constituting an invasion of the privacy of Korean idols, drama actors or other public figures.The term sasaeng comes from the Korean words sa (Korean: ; Hanja: ) meaning "private" and saeng (Korean: ; Hanja: . In the past week, they sawover 24million, more than 14,000 times what's expected. ", Korean Foundation for International Cultural Exchange, Popularity of South Korean pop music (K-pop) worldwide in 2021 Statista, https://www.statista.com/statistics/937232/south-korea-kpop-popularity-worldwide/ (last visited March 04, 2023), Popularity of South Korean pop music (K-pop) worldwide in 2021 [Graph], Korean Foundation for International Cultural Exchange, February 14, 2022. This might be because they have a bigger than ever awareness amongst the general public and casual listeners, which is a big indication that BTS will soon become a householdname in many more countries and that they will gradually continue rising even higher," CJ wrote. (Normal here means they fall between the two red outer lines in the graph above.) Contrarily for males, the money that they spend is around $50 to $100. K-Pops growth in Latin America is an interesting phenomenon, because on the surface level, geographic proximity, linguistic variation, and cultural differences could lead some to write off the region as fertile ground for the genre. An Analysis of Country Music Lyrics, Part 1: What More Country Songwriters Means for Country Music Lyrics, How Crash Adams Leveraged YouTube Shorts to Supercharge Their Growth. K-Pops wide appeal across Asia is due to several factors. In Korea, Kpop (both male and female groups) are largely made up of female fans. How Many Spotify Streams Are Necessary To Live Above The Poverty Line? Profit from the additional features of your individual account. Many times as an adult kpop fan you'll realize that most fans are just little girls blinded by the image that idols portray. Looking at the Top 200 K-Pop acts across the globe, we see several trends arise. It is no doubt that this industry plays a crucial role in increasing the economic growth of South Korea. How K-Pop Stans Became an Activist Force to Be Reckoned With "How popular is K-pop in your country at the moment? Benarkah Fans KPop Terbesar ada di Indonesia? - KOMPAS.com K-pop fan activism within the BLM movement emerges from this broader history. can someone list what groups on the list? As soon as this statistic is updated, you will immediately be notified via e-mail. Use Ask Statista Research Service, respondents who experienced South Korean cultural contents, *This survey was conducted in the following 18 countries: China, Japan, Taiwan, Thailand, Malaysia, Indonesia, India, Vietnam, Australia, United States, Brazil, Argentina, France, UK, Russia, Turkey, UAE, and South Africa. Looking at the20 artists who outperform the norm most drastically, K-pop acts make up a majority, with well over half. The industrys significant growth also leads to the significant growth of a number of fans all around the world. Digging into historical performance in some of these key cities, we see that (unsurprisingly) Seoul remains a consistently strong consumer of K-Pop across Instagram, Spotify, and YouTube when looking at the last five months. Over the past two months, Swift averaged around 91,000 Twitter mentions per week. statistic alerts) please log in with your personal account. account. These trends are unsurprising for several reasons. Audiences who are 45-54 years old make up 7% of traffic to the site. K-pop is a genre of South Korean popular music. Access to this and all other statistics on 80,000 topics from, Show sources information (February 14, 2022). Directly accessible data for 170 industries from 50 countries and over 1 million facts: Get quick analyses with our professional research service. K-pop fans emerge as a powerful force in US protests - BBC News However, EXO was shown to have the highest percentage of males (9.3%). This insight is also supported by a number of western youtube channels that made K-pop reaction videos in those years. The geographic proximity allows for easy dissemination of music, encourages cross-pollination of digital streaming services and facilitates live shows. Directly accessible data for 170 industries from 50 countries and over 1 million facts: Get quick analyses with our professional research service. The reason is that fangirls are loyal, passionate and more willing to pay. Bangkok and Jakarta are consistently in the Top 3 cities, comprising between 16 and 50 percent of the total consumption and/or engagement across all three platforms. Looking across countries we see that in terms of Spotify and YouTube, Mexico acts as a Trigger City with the highest number of listens and/or views. #KpopTwitter reaches new heights with 7.8 billion global Tweets This is then followed by either the United States, Peru, or Chile, with the order depending on the medium of distribution. (It's no coincidence that Exo and BTS were the twofanbases who most frequently took out ads in Times Square.). Yet K-Pop has made great strides in bridging the cultural divide. For example, high-end brands have been working with the K-pop industry in order to reach a younger audience, which is Gen Z. There was some surprises like Loona's female count being so high, 70% is really high for girl group. The main kpop fans are teenagers and young adults who are aged 16- 20 year old. The ideal entry-level account for individual users. K-pop stans took on Trump in Tulsa, now they're after the White House ), BTS poses in the press room at the American Music Awards at the Microsoft Theater on Sunday, Nov. [+] 19, 2017, in Los Angeles. A paid subscription is required for full access. Next Big Sound data scientist Shannon Hughesand designerAnabelle Zee contributed to this report. FYI, this is my first ever data analytics project, so please feel free to put any comments and feedback for me. This game allows players to create or direct their own stories through the members of the BTS. Mexico Citys large multicultural population of 22 million has led it to become Spotifys largest streaming market, resulting in the adopted moniker the streaming mecca of the world. As such, it also plays a significant role as a Trigger City. to incorporate the statistic into your presentation at any time. Top 15 Instagram Updates By K-Pop Idols (1st Week Of March 2023), 18 Pairs Of K-Pop Idols And Korean Actors Who Have The Cutest Friendships, K-Pop World Tour Guide And Schedule (March 2023), [Update] March 2023 K-Pop Comeback/Debut Schedule, 6 Female K-Pop Idols Who Share The Name YuNa, Hanteo Music Awards 2022: Results And Winners, Top 33 Most Followed Korean Actresses On Instagram & Other Korean Actresses' Instagram, Top 34 Most Followed Female K-Pop Idols On Instagram & Other Idols' Instagram, 7 Female K-Pop Idols Who Look Stunning In The Hime Cut. During what CJ calls "comeback season" -- when BTS is releasing new music -- they focus on encouraging fans to stream and buy music. As in the usual data-analysis pipeline, the first thing we have to do before conducting any analysis is to clean the data. After a 2016 crackdown on K-Pop by China in response to Koreas deployment of a US missile system, K-Pop companies began pushing their artists to explore new marketplaces. (image via Vivid Seats) Vivid Seats also notes . However, the digital streaming and social media marketplace is saturated with local competitors such as Line Music, resulting in deceptively low consumption across US services like Spotify and YouTube. Lalu, benarkah fans Kpop terbesar ada di Indonesia? K-Pop's wide appeal across Asia is due to several factors. K-pop fans worldwide responded by inundating it with fan-recorded videos, known as fancams, and memes of various K-pop artists, in an effort to prevent police from tracking protesters' actions. Eagle eyed fans managed to spot BTSsalbum in Apples latest iPhone 7 presentation. Finally, we dove deeper to look at top regional cities for K-pop and their performance historically to determine the trajectory of this trend. A paid subscription is required for full access. Eachadministrator is in a different time zone so that they can cover all hours of the day, dividing the days into hours-long shifts. On the other hand, theres no significant difference between those who listen to K-pop for 24 hours (44.16%) and those who listen to K-pop for 5 hours or more (41.67%). Accessed March 04, 2023. https://www.statista.com/statistics/956042/south-korea-kpop-popularity-in-the-us/. Available: https://www.statista.com/statistics/937232/south-korea-kpop-popularity-worldwide/, Popularity of South Korean pop music (K-pop) worldwide in 2021, Available to download in PNG, PDF, XLS format, Music industry sales revenue South Korea 2014-2020, Reasons for K-pop popularity worldwide 2021, Favorite South Korean singers and groups worldwide 2021, Popular music genres South Korea 2021, by country, Monthly spending on K-pop worldwide 2018-2021, Monthly time spent on K-pop worldwide 2021, by country, Popular online music services for K-pop worldwide 2021, K-pop female artist album sales share in South Korea 2022, Sales revenue of HYBE's main subsidiaries 2021, by subsidiary, HYBE sales revenue South Korea 2021, by category, Most popular videos on HYBE LABELS YouTube channel 2023, K-pop male artist album sales share South Korea 2022, Leading boy group/band digital singles on the Circle Digital Chart South Korea 2022, Number of songwriting credits in South Korea 2013-2022, by BTS member, Most followed K-pop artists on Instagram South Korea 2022, by follower count, Most followed K-pop artists on Twitter South Korea 2023, by follower count, Main K-pop artists on TikTok in South Korea 2022, by followers, Most followed K-pop artists on Spotify South Korea 2022, by follower count, Most followed K-pop artists on YouTube South Korea 2022, by subscriber count, Amount of Billboard Music Award nominations and wins by BTS in South Korea 2017-2022, Number of American Music Awards wins by BTS 2018-2022, Number of MTV Video Music Awards wins by BTS in South Korea 2019-2022, Number of Melon Music Awards wins by BTS in South Korea 2013-2021, Number of Golden Disc Awards wins by BTS in South Korea 2014-2022, Gaon Music Chart Award wins by BTS in South Korea 2013-2021, Number of Korean Music Awards wins by BTS in South Korea 2018-2022, Reasons for K-pop popularity in the UAE 2017, Reasons for K-pop popularity in Malaysia 2017, Reasons for K-pop popularity in Thailand 2017, Reasons for K-pop popularity in South Africa 2017, Popularity K-pop genres in Indonesia 2017, Opinions on accessibility of K-pop contents in the UK 2017, Reasons for K-pop popularity in Taiwan 2017, Cafe industry and coffee drinkers in South Korea, Find your information in our database containing over 20,000 reports, K-pop entertainment company with the highest sales revenue. The BTS ARMY is one of many K-pop fanbases who drop big bucksto take out ads in Times Square. Create an account on our community. You can also find the Tableau Public visualization dashboard I've created to support this article. To use individual functions (e.g., mark statistics as favourites, set Popularity of South Korean pop music (K-pop) worldwide in 2021 [Graph]. You need at least a Starter Account to use this feature. Love that more females are listening to female groups. A Survey Report on Kpop Fans in Indonesia - JAKPAT So even though most countries of Africa have much lower GDP than those of the West and Asia, there's an untapped potential for new customers who contribute to kpop's profits through sheer number of fans rather than individual fan wealth like SEA. Advertising spending in the U.S. 2020-2024, Film industry in the United States and Canada - statistics & facts, Profit from additional features with an Employee Account. Explore the worldwide phenomenon of K-Pop as we answer the question: Why is K-Pop so popular worldwide? Few predicted the global appeal of K-Pop and its rise in the West, and it will be equally difficult to determine if K-Pop can deepen its roots as a musical style. Our goal with this analysis was to dive deeper into this phenomenon in order to answer two main questions. Also, EXO has sold over 1 million album copies on Hanteo, ranking number 1 in album sales this year. However, the digital streaming and social media marketplace is saturated with local competitors such as Line Music, resulting in deceptively low consumption across US services like Spotify and YouTube. BTS an acronym for Bangtan Seonyondan, which loosely translates to "Bulletproof Boy Scouts" in Korean is composed of members Kim Namjoon (stage name RM), Kim Seokjin (Jin), Min Yoongi (Suga),. 9 Kpop Demographics That Will Change The Way You See Kpop According to this list, Brave Girls had the most male fans buying their album at 88.7%,and STAYC had the most females buying their albums at 76.9%. The enigmatic business continues to inspire the rest of the global music industry with its legendary fandoms and theres always more to discover. However, the popularity of the kpop genre is that as been spreading across the nation. The Tulsa . For more than 15 years, K-Pop grew from a regional sensation to a cultural powerhouse that is now found everywhere from viral tracks on the Billboard Hot 100 charts to U.S. malls distributing the latest merchandise. Similarly, large metropolitan Brazilian cities such as So Paulo and Rio de Janeiro are also represented. So, other than TWICE and IZ*ONE, everyone else has mostly female listeners. The large discrepancy in Spotify Monthly Listeners across these two regions is due to its muted presence in East Asia. Above is a general representation of how the hundreds of thousands of artists on Next Big Sound fall in engagement vs. reach. One of the administrators behindthe BTS on Billboard! This is unsurprising given its large multi-cultural population. How K-Pop Took Over America: A Timeline - Nylon These cities possess a young, enthusiastic, and wired audience, making them ideal target markets for K-Pop's preferred demographics.

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